Types Of Paper In Catalog Printing & Packaging Kraft Paper

There are lots of things that are crucial to catalog style. The cover page design and the design of your catalog's item pages all play crucial roles in creating a catalog that will bring in brand-new consumers and sales.

None of the things pointed out above are more important than the type of paper you will pick to print your catalog on. In this post I will go over some of the many paper choices you have to print your catalog on.

You need to decide if the cover will be the same paper as the rest of your brochure. The cover will be of heavier weight then the interior pages.

Second you will need to choose uncoated or covered paper for printing your brochure. Layered paper is for the glossier layouts and uncoated is more affordable, but can still display your products well.

You have 2 things to think about initially, "Will it be shiny paper or not?", "Will my cover be the very same weight as the interior pages of my catalog?"

As soon as you have responded to those two questions the next decision is what the weight of the paper will be. Many catalogs choose 60, 70, or 80 pound. weights. It would be 60lb uncoated or coated, 70 pound. Coated or uncoated. 80 pound. Paper usually is just chosen for 80 pound. Weight and above. Likewise, not all paper is measured by weight. Some is determined by thickness or "points".

Now the above is really over-simplified. There are other types of unique paper you can pick from. There is textured paper, photographic paper, and other more expensive paper to pick from if you are offering a high-end or costly product.

There are likewise other factors to consider when selecting the paper your catalog will be printed on. Such as the approach of printing you are going to select.

If you are going to have your brochure printed on a hot-set web press, then you can pick uncoated or coated paper. A cold-set web press can not print on layered paper.

Then you can choose from any of the high quality documents they have readily available, if your printer uses a sheet-fed press. The very same goes for printers that do digital printing.

It will depend a lot on the printer you select. You require to discover what kind of paper is readily available and you will want to see samples of the paper to get a much better concept of which one you wish to print your brochure on. Also ask your printer to recommend the different kinds of paper they think will be click here the finest for your brochure.

Here is a list of a few of the types of paper your printer may have readily available for you to choose from or may be able to buy for you.

4 things identify the quality of the paper, opacity, finish, ppi, and brightness. (Pounds per inch) Brightness affects the contrast and radiance of the paper. It affects how your text will stick out on the pages of your catalog. Opacity is just how much your ink shows up from the back of the page. If a paper is too nontransparent, your text and images from one page will be translucented onto another page that your client is attempting to check out. The surface impacts the feel of the pages and also how your images will look. The lower grade finishes produce grainier images while high quality finishes sharpen the look of your images.

Ask your printer to supply you with samples or example brochures and a price list for printing your catalog on the numerous types of paper prior to you choose. You understand what your budget plan is and paper is only one of the expenses you need to think about.


None of the things discussed above are more important than the type of paper you will select to print your catalog on. In this post I will go over some of the many paper options you have to print your brochure here on.

There is textured paper, photographic paper, and other more pricey paper to choose from if you are offering a expensive or high-end item.

If you are going to have your brochure printed on a hot-set web press, then you can choose layered or uncoated paper. You require click here to find out what type of paper is available and you will desire to see samples of the paper to get a much better idea of which one you desire to print your catalog on.

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